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Thursday, June 12, 2008

Discuss how E-Commerce can reduce cycle time, improve employees’ empowerment and facilitate customer support

E-Commerce is rapidly expanded and becomes more popular nowadays. There are various benefits through using E-Commerce which will discuss some of them below.
Cycle time is the amount of time between a customer placing an order and receiving the goods. In e-marketplaces on B2C direct marketing, the delivery time of digitized products and services can be reduced to seconds. Besides that, the administrative work related to physical delivery, especially across international borders, can be reduced significantly, cutting the cycle time by more than 90 percent. For example, TradeNet in Singapore, which reduced the administrative time of port-related transactions from days to minutes. Besides that, cycle time also can be reduced through improvements along the supply chain such as by using Radio frequency identification (RFID).
E-Commerce also can improve employees’ empowerment. Since internet is growing rapidly nowadays, employees can access to internet conveniently to search the information that they required so as enable them to make decision about their job. The Department of Labor (DOL) has developed “elaws Advisors” which are web-based interactive systems that provide easy-to-understand information to employees about the laws and regulations administered by DOL. These Advisors give the regulated community access to information about their employment rights and responsibilities 24 hours a day, seven days a week.
In order to facilitate customer support, customer services should be provided. Retaining customers by satisfying their needs is the core of customer service. By enabling customers to find detailed information online, customer service can be greatly improved. For instance, FedEx and other shippers allow customers to trace the status of their packages. Using Customer relationship management (CRM) methods, customers can order online more easily, check their orders and accounts, and collaborate with the company better.

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